The UK drinks market is one of the world's most competitive spaces for producers looking to market and sell their products to a knowledgable and thirsty audience. More than ever it is vital for brands to have an on-the-ground presence in this complex space and many brands are under-represented. Smaller brands may struggle to compete, and employing a full-time market manager can be costly for brands looking to break through.
We can help.
If you're seeking distribution we can assist with finding that all-important agency through our extensive networks, or if you are already with a distributor we can work with them to develop your strategy and realise your market ambitions. If you prefer a direct-to-market shipping model, we can help with this as well, finding suitable customers and assisting to ensure your product reaches its target in a timely manner.
Starting from a commitment of a minimum two days per month we manage your UK and European market presence in a convenient time zone for your distributors and customers. Our contacts book helps you get on the front foot hunting down sales opportunities while our category knowledge and market expertise will ensure that sales teams and consumers get to know your brand inside and out, growing your presence and increasing your revenue.
MASTERCLASSES & EVENTS
Delivering a memorable masterclass is more than filling some glasses and getting out the cheese and biscuits. We will help you define your audience's needs, prepare a great pitch and deliver exceptional presentations to groups as large as you can find. Best of all we bring both the knowledge, and the entertainment. Two for one!
We live to bring the world of drinks to life. Whether it's a light-hearted, consumer event or a cork-dork seminar for somms and buyers, we've got you covered.
COPYWRITING & PR
In the age of information overload, getting your message to stand out from the crowd is harder than ever.
Luckily for us, we have two weapons to fight the battle against copy mediocrity. Our poker-hot, multi-award winning copy editor will keep the message tight and incisive, while our PR guru will prime and polish your press releases and get them in front of those elusive journos.
STRATEGY & CONSULTANCY
Independent is in! We understand what it takes to bring a drinks operation to life, whether it be a wine bar, whisky shop, distributor or pop-up.
Here's a snapshot of how we help businesses like yours:
- Conducting deep-dive market and competitor research
- Developing fresh and engaging wine, spirits and cocktail lists
- Extracting elusive cost savings, by mining the numbers
- Understanding relevant trends and adapting them for your business
There are plenty of ways we can work together, so get in touch with us today.